What is an AI generated scam?
AI generated scam uses artificial intelligence (AI) to misrepresent someone or something to deceive a victim for personal gain of money or property. Fraudsters rely on computer technology to create realistic fake images, videos, voices or convincing messages to manipulate their victims causing loss or risk of loss to them.
This so-called synthetic media looks real and can be very difficult to distinguish from genuine media.
What is a deepfake?
Deepfakes are pictures, video or audio clips that have been generated or manipulated by artificial intelligence to look real. They can be used by scammers to spread disinformation, deceive and cause harm.
Deepfakes can show a real person doing or saying something that they have not done so in real life. This can include high profile public figures and celebrities as well as everyday people. Fictional characters can also be created. Deepfakes can target you personally or a mass audience.


Watch the Question EVERYTHING film and see a deepfake of Police and Crime Commissioner Lisa Townsend, here: surrey-pcc.gov.uk/question-everything-fraud/